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EXCEPTIONAL
RESULTS FROM A MODEST CIRCULATION
The
Cheshire Farmart produces exceptional results for most of its
advertisers. We believe this is due to the fact that the Farmart has
never bought a mailing list, but has grown very steadily over 21 years
to its present circulation by request only. And we 'Clean' the list once
a month, removing the 'Gone A ways' etc. Over
5,000 copies of the Cheshire Farmart go out at the beginning of each
month. About 4,700 go to named farmers who have requested it.
MARKETS
The
remainder are normally collected by readers from our
dispensers in Livestock Markets in our area.
COUNTER
COPIES Also
readers collect magazines from the following advertisers counters.
Agrimec, NWF
Agriculture, Chelford Farm Supplies, John Bownes, Congleton Dairy
Services, ECM, Gibson, Mervyn Hamer, Lansdowne Farm and Garden,
Maelor Feeds, Malpas Tractors, Ringwood
Fencing, Talbot Components, Welsh College of Horticulture, John Wright, Wynnstay & Clwyd Farms.
FARMERS YELLOW
PAGES
Many
of our readers tell us that they use our magazine as a kind of 'Farmers
Yellow Pages' or 'Buyers Guide', keeping it permanently by the
telephone.
DISTRIBUTION
Our circulation area covers all of Cheshire and half of each of the
surrounding counties. Most of our readers are working farmers with a
smaller percentage of country sports enthusiasts.
CIRCULATION
Our Circulation is not ABC Audited but all our mailings go through a
large reputable mailing house in Ellesmere Port, who could be contacted
for verification.
50% OF OUR
ADVERTISERS CAN'T BE WRONG
If
you look at a Farmart from 10 years ago you will see that 50% of those
advertisers are still advertising with us on a regular basis. When you
consider how many advertisers must have retired or moved, it is a
tremendous vote of confidence from the remainder of them.
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